Basic* Post to Internet | Premium AppFolio Premium Leads | |
---|---|---|
Advertise on Dozens of Free Sites | ||
Advertise on Additional Pay-to-List Sites | ||
Receive Featured Placement on Most Free Sites | ||
Phone Lead Tracking & Recording | ||
Email Lead Tracking | ||
Cost per Lead (Guest Card) | Free unverified leads | $10 per premium verified lead |
*included with your monthly subscription |
Only Premium properties are listed on these sites
Basic and Premium properties are listed, but Premium properties are featured
You can get even more renters to contact you by upgrading to Premium Leads. Instead of paying hundreds of dollars a month for a third-party marketing contract, upgrade your property to Premium Leads and pay only when a renter contacts you!
Our basic post to internet functionality will always be free to use for AppFolio customers. Nothing has changed about the basic service and your properties will continue to be listed on dozens of top rental sites on the web. Premium Leads is an optional service which gives the added benefit of posting on pay-to-list websites and getting featured placements. None of the free websites have been removed from the basic service.
You will only be charged for leads that come from the exclusive and featured listings. All other leads through the basic sites will still be free.
A unique renter who inquires about your property via phone or email through one of your Premium listings.
There will never be a charge for any of the leads below:
You have the ability to set a custom budget monthly cap per property.
When you reach the monthly cap for a given property, all vacancy postings on that property are removed from Premium until the following month. All leads received before the end of an over-cap month are free.
When you advertise with AppFolio Premium Leads, we assign a tracking phone number to your vacancy postings. When a renter dials that phone number, it immediately rings through to you, and our system captures a recording of that call.
We record the calls so we can verify the leads and ensure that you're only charged for leads from unique, interested renters. You can also listen to the call or voicemail recordings from the renter’s guest card inside AppFolio.
By default, the following user roles have permission to activate Premium Leads on a property: President, Accountant, Property Manager, On-Site Manager, Leasing Agent. If you would like to change these permissions, please contact our Customer Success team.